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From the former Class ‘A’ apartment building struggling to compete with newer properties, to the retail center whose community demographics and shopper patterns have shifted, no property is safe from change.
Whether due to market conditions, age or obsolesence, if left unaddressed properties can quickly begin on a downward spiral, leading to tenant attrition and potentially negative cash flow.
Using its experience and market research, CRC advises owners how to reposition real estate assets to optimize their market value in the face of these challenges. CRC evaluates properties based on strengths and weaknesses, market factors and opportunities – creating highly effective strategies.
Property owners gain a single-source for recommendation and completion of any repositioning. This includes:
- Determining the improvements and amenities that will competitively position the property while yielding the greatest return.
- Change in property use (if necessary)
- Creation of marketing and leasing program to target new or different types of users
- Assisting with obtaining financing
- Overseeing capital improvement and construction programs
CRC incorporates all elements, ensuring owner profitability and maximum property longevity.
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